Episode 43 Amory Lovins

By David Gottfried | August 9, 2017 |

For most of my life, we’ve taken the wrong path and failed to take the sustainable road. Capitalism fought sustainability, viewing it as another form of regulation and increased costs and risks. But to deny sustainability and its integration to all creation is to not only heighten risk but fail to reap huge financial rewards…

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Episode 34 Jason Pearson

By David Gottfried | June 9, 2017 |

Shopping is fun and purchasing is part of our everyday lives. For major corporations, it’s big business, both on the purchasing and supply sides. However, if we add up the overall environmental and health impacts of what we buy, it’s monumental. If we’re going to turn the Earth towards more sustainable, it’s imperative that we…

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Episode 4 William McDonough

By David Gottfried | November 14, 2016 |

William is an American designer, advisor, author, and thought leader. McDonough is founding principal of William McDonough + Partners, co-founder of McDonough Braungart Design Chemistry (MBDC) with German chemist Michael Braungart as well as co-author of Cradle to Cradle: Remaking the Way We Make Things and The Upcycle: Beyond Sustainability – Designing for Abundance, also…

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